PRIMER FAQS

WHAT IS PRIMER & WHY DO I NEED IT?

Primer is a *can’t live without* hybrid between skincare & makeup – it’s the final step of your skincare routine & the first step of your makeup routine. Primer creates the perfect base for foundation, for a smoother more flawless finish that is locked on & lasts longer. Many of our primers also contain skin loving ingredients found in skincare to give your skin an extra boost – perfect for no makeup days! All Smashbox Primers are formulated without parabens or phthalates & are Vegan & Cruelty Free, so you can get perfectly prepped skin, completely guilt free.

Our primer was developed in Smashbox Studios in L.A. to help makeup look better & last longer on set. It smooths imperfections to create a flawless base, and locks on makeup so it lasts all day.

THE MAKEUP SPONGE PROOF TEST

HOW DO I APPLY PRIMER?

For gel & cream formulas like the original Photo Finish Primer, start by squeezing a pea sized amount onto finger tips and smooth over clean, moisturised skin. Applying to the centre of your face, work your way out ensuring the product is massaged into skin until it is absorbed. Pay extra attention to the areas where your make up usually wears off, to ensure your makeup last all day!

For our nourishing Primer Oil, smooth a few drops over clean moisturised skin before makeup application, or apply before bed for a nourishing boost of 15 lipid-rich plant extracts & essential oils including moisturising jojoba + calming chamomile.

Our refreshing Primer Water can simply be spritzed onto the skin before makeup for a revitalising mist of hydration & priming power, or after makeup to set & refresh throughout the day.

WHICH FACE PRIMER DO I NEED?

Find out which primer is best for your skin type! Find a primer you'll love with this handy guide or try our PRIMER FINDER – there is a Smashbox primer customized for every skin type!

HYDRATING PRIMERS

Looking for the best makeup primer for dry skin & want to add an extra boost of moisture to your routine? These primers are packed with hydration boosting ingredients like Hyaluronic Acid. Psst! Radiance Primer is our top pick if you’re looking for an illuminating primer – you glow girl!

OIL CONTROL & MATTIFYING PRIMERS

Which primer is best for oily skin? Beat shine & mattify oily skin with Smashbox oil controlling face primers. These primers will make your makeup last all day & diminish shine, without feeling heavy on the skin. Our top pick is Photo Finish Oil & Shine Control Primer to keep shine at bay all day long.

PORE MINIMIZING PRIMERS

Say goodbye to visible pores! Blur & reduce the appearance of pores instantly with our silicone based primers to smooth & refine the skin’s texture, creating a perfect base for makeup.

FIND YOUR PERFECT PRIMER!